Written by Chris Freddo on January 29, 2007.
Current economic conditions and the implications of 9/11 have combined to create a pessimistic business climate in many areas of the printing industry, at least in the short term. Such a climate breeds considerable uncertainty and anxiety regarding a business' future growth and success. During the past few years, the printing industry has experienced difficult times. Overseas competition, rising production costs, and overcapacity are just some of the challenges facing the industry today. How should you react when facing these pressures and negativity? More and more research shows that how y